Wednesday, October 18, 2006

Ebay Marketing Tips
Business, Small Business, Internet Marketing
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Ebay Marketing Tips
It's logical that, if something isn't selling, it must be too expensive, right? Wrong!
There are several answers to this question, none of which are to lower the price.

Today, I'm going to address a key factor that anyone can implement to increase their sales--a call to action in their item description.
What is a call to action?
A call to action is a very simple word or phrase that tells your 'browser' what they should do next. This may seem obvious, but one of the biggest mistakes you can make as an eBay seller is to sit back and 'hope' that your browser will become a buyer.
You get the idea. Your product may have a special element, which will make this part easy. But, even if your product isn't unique, you can still come up with an effective call to action.
Increase your sales immediately.
Using a call to action is not something new and it is more than just an idea. This method of selling has been repeatedly tested over time. Experts report that you will increase your sales by 80% simply by telling your browsers what to do next.
Maintain a good work schedule, and stick to it. Something that really helps in our home is that I have set working hours during the day. At 4 PM, I emerge from my office like someone returning home from work, and I’ll take the children to the park, help with chores around the house, or run errands with the family.
The second, and my favorite, is to invite potential customers to sign up for free information. Provide a call to action, such as, 'Click here to visit my About Me page and discover how to receive free, weekly tips about buying collectible trains on eBay without getting scammed.'
Collecting names of those who are in the market for your type of product is absolutely priceless. Watch for an upcoming article about creating and using newsletters to increase Internet sales.
Roughly speaking, eBay sellers are divided into two groups. The first group is casual sellers, who make a few bucks with occasional, one-time sales of items like uncle Gary's old bowling shoes or aunt Mildred's old Elvis albums. No real work is involved.
The second group is serious sellers. They make more than a few bucks — in some cases their entire living — and find themselves constantly listing, selling, and packing.
Unlike the first group, this second group's workload is too large to handle manually. Serious sellers need software to help them manage the constant ebb and flow of their business.
But before people delve into the swirling sea of auction software, he advises them to answer one basic question.
These tools allow automatic updating; a seller simply inserts a snippet of HTML code into her eBay page, which changes to display new items as a seller adds them.
If a seller has attained a healthy sales level, but is having trouble leveraging sales to existing customers to create still more sales — that is, he lacks repeat buyers or the ability to up-sell current customers, he could use a marketing program.
If a seller finds herself to be selling so many items that she can't keep track of it all, and she's not sure of who should be sent what, or if her many buyers have paid (or if it's time to file a non-paying bidder report), she needs an overall auction management package.
eBay Market Analysis Programs
Sellers can compare the features of all eBay's management tools here.
eBay market analysis software provides an overall portrait of shopper behavior in the eBay market. For example, these programs show statistics indicating what time of the day, or day of the week, that sellers get the best price for an iPod. They also reveal which listing upgrades are most effective. So a market analysis program might show, for instance, that sellers who buy the Gallery Upgrade achieve a ten percent higher price.
Unlicensed programs provide a wider array of data, though it's limited to just the last two weeks of transactions.
There are zillions of marketing tools for online merchants, but the key to choosing one for an eBay business is finding one that integrates with the auction giant's platform.
If a seller is generally keeping up with the business, but the competition is getting better prices for similar items, or if a seller feels he should be selling more items per week, he could make use of market analysis software.
eBay Auction Management Packages
A good auction management program is a seller's all-purpose toolbox. It helps with listing, inventory management, and post-sales tasks; it integrates with accounting programs, and it includes e-mail templates, among other tools.
If a seller finds herself to be selling so many items that she can't keep track of it all, and she's not sure of who should be sent what, or if her many buyers have paid, she needs an overall auction management package.
My name is Samuel Colon, Online Business Man, the owner of If you are searching for a business opportunity so you can work from home, or an online home based job or idea that can help you change your career or generate extra income. Let us help you. We have compiled a comprehensive list of opportunities and ideas for you to investigate.

Thursday, October 05, 2006

How to Get Lots of Free Things to Sell on Ebay and Flea Markets
Business, Female Entrepreneurs, Small Business

This simple method of getting free stuff works.

Although I'm no longer doing this, I'm sure that if you follow these simple steps, you'll wind up with so much stuff that you might have to get someone to take some of your stuff.
It works like this, grab the weekend papers, Friday, Saturday and Sunday. Go to the classified section where it lists 'Moving Sales'.. look for the ones that have addresses as well as phone numbers. Make a list of ones in your area. Visit some of them that are close, generally wait until Sunday to visit them and take note of what they have and how much they have left.
Now what you want to do is use a two pronged approach. After visiting the location, before leaving give them one of your business cards that you will have printed up before hand that states something like 'We remove unwanted reususable items-FREE!' Next, sometime during the weekend, make a list of places that had a good bit of inventory and what you want to do is on Sunday evening mail out a letter to them with your letterhead again stating who are you, and that you'll take away unwanted reusuable items in a hurry...FREE
If they're moving real soon and still have a bunch of stuff left, they'll start to feel the pressure, and when you letter shows up stating again that you'll get rid of their unwanted stuff, well, you'll get your share of business.
One of the things that you'll have to be careful of is that the people may try and unload a lot of junk on you but just let them know as your ad states, you only take reusable stuff. Now, if they want to throw in some nice pieces in order for you to take some of the other less desirable things, well, then that's your call.
From experience I can tell you that you'd be amazed at what people give away. I've received whole apartments full of furniture, antiques, even had people several times try to give me their pets; dogs, cats, rats and snakes. You just never know! One things for certain though is that you'll have lots of things to sell at flea markets and on Ebay and you might even find some real treasures along the way.
Bill Thomas lives and works in Seattle, Wa. He is actively engaged in E-Commerce and Internet Marketing. His current website is--Create Lifetime Income from Home on $10 a Month
Related Articles - free things, ebay

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